Et Voila! The Eco-Wise Investing Plan!
ECO investing is an art form...part magic, part rolling out the red carpet, and part intuition.
As a wise person once said, " It might look easy, but it takes lots of planning and artistic vision to lay out that red carpet."
So what special understanding is required? What motivates and attracts people to sustainable, value-added properties? Such properties are unique . But so are eco-wise investors. Like many other clients, they have "done their home work" however, they often expect a certain level of environmental awareness and interest. Maybe that's why it seems to me that locating and securing properties with environmentally-sensitive qualities, as well as marketing "green" properties is charged with the excitement of the treasure hunt...
I love a challenge, so over the years I have figured out a formula that just seems to work to put the pieces of the eco-investing puzzle together . It matters not where you are located--whether that be in North Carolina or Texas, if a guy in a big hat and red carpet tells you that it's simple to collect the picture-pieces with all the colorful "hues" people tend to present, don't listen. First of all, the subtle shades of true may hide, or at the very least, are not immediately apparent.
Everyone involved has to engage in conversation. There has to be a Plan...trust has to be earned, a sustainable relationship has to have a chance to grow. All of this has to evolve over time...and come full circle, like the seasons do. In the Joy of ECO Investing Plan, the seasons present themselves this way....
Winter: Let's Talk about What's Most Important to You
No better time to be heard, to talk, to gather insights,to get clarity, perspective, and movement in a direction that fits the ECOinvesting strategy.
Spring: Let's Look at Details
The aspects that bloom ...Sense of Place, Community, Energy Efficiency, value in terms of Conservation, Stewardship, Land Trusts and Legacies...and all in terms of relationship...to family and friends and neighbors and communities and the larger community we all share.
Summer: GREEN is HOT! We Go for Intuitive Leaps
I always carry photos with me. When you look at a photo (as per the one to the right here) you get an immediate sense of place.
Add to the mix details in written form and clearly in mind.The combination of image and written word gels into connections that work.
Autumn: Treasure Enjoyed
Whether real property is transferred to a new steward, or held out as an opportunity, ECO investing is an art form. You envision happy outcomes, work the Plan and then, at last, come to the part where that treasure is found or shared. Then you know the joy of eco-investing. There's the satisfaction in securing what is most important to the people with whom you take a journey.There is the monetary value for all...yes...but there also is an expanded reward. In the seasons of eco-investing, though they may take place over a very short period of time, maybe only 45 days if the investor is a 1031 client, there is the knowing that each of us is contributing to positive futures.
In the end, that may be the real treasure.
Resource: Edens Lost and Found
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