What makes an Asheville "green" real estate professional stand out in the crows? My clients tell me it is "authentic communication" on matters of vital interest to them. I got thinking about that, so rrecently I wrote an article about making authentic connections stressing the impact of our role as problem solvers -e.g.- a client tells you what she needs- to which you
- Respond with lightning speed
On the "stage " of your real estate practice, would you agree that this is part of a process called "hitting your marks"? Take a bow! If you are doing this successfully, you could stand tall in the eyes of your audience in the field of Real Estate.
But some say that you are only so good as your last performance.
So I am writing this and another follow-up article, because this is where balance and "non-athletic endurance" come in. I'll tell you about my secret for keeping both in the upcoming article, but first- this True Story about the relationship between authentic communication and the lightning fast delivery.
Not long ago, prospective clients emailed me after reading my BLOG on Active Rain.
Our conversation began something like this and then progressed ....
Prospective Clients (PC): "We really like your BLOG. We've even subscribed to it because you seem like a person we can relate to. We're going to relocate from our farm in Indiana to Asheville, N.C. and we're interested in real estate there. We want to create an environmentally-friendly horse farm on a small scale. We will be bringing our eight horses and adding five more next year.
janeAnne: "How do you plan to house your horses...and your family?"
PC:"We need very nice shelter for the horses. We have a large family of six children ... My husband is very tall husband... will only settle for cathedral ceilings given his height, and we need at least six bedrooms. The house doesn't have to be in perfect shape, but it has to have at least 4 bathrooms. My husband wants at least one acre of semi-level land to plant and harvest organic vegetables. The horses and we both need a creek or stream. If you had a farm with solar power, I would be thrilled!
janeAnne: "Wow PC! This is Your Lucky Day! I know a 25 acre property with many in fact most of the features you mentioned. It has clean, well-maintained stables for 12 horses, a vocal stream, winding trails and a ranch house in need of some TLC, but with enough room for your entire family. After we look at it, we could look at another property that's also on the market that is available for less money. It has most everything you mentioned, except it is 45 minutes our from Asheville. We could also consider and in-town masterpiece with all amenities, but it is a bit more expensive than the others. How does this sound to you?
PC: "YowZAH! That sounds great. Have you seen all of these?"
janeAnne: "You bet! I happen personally to have visited all these (and more_) horse farms this month. Here are a few photos I took. Which is most attractive to you?
rural setting. 40AC. In your price range.
close to town. great amenities.
To be continued. Look for Part II soon...and let me know what you think!
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